Research & Statistics: today's "must have" member services...  Barchart.gif (4263 bytes)

Today's member expects the association to be expert about all things that impact the industry or profession it represents.  Research and statistical programs have become essential member services.

Research is also a key element of association marketing and development planning.

Key Service Components

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Member needs & satisfaction assessments

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Market research for strategic programming decisions

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Member service statistical programs and publications
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Compensation and benefits

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Industry/profession trends and practices

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Image and acceptance data

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Public opinion information

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